Our story

The TAP social thanking platform was launched in January 2019 by parents Sandie and Phillip Curtis whose special needs son Donavan has received outstanding care from the education and healthcare sector over the past 18 years.
Sandie and Phillip were often overwhelmed by the care their son received and wanted to thank the staff who helped their son, but often found it difficult to relay messages to them. This is at a time when both the NHS and education sector has poor staff wellbeing and retention owing to staff feeling under-appreciated.
“Our culture often seems driven to look for the worst, to highlight what is wrong, instead of giving thanks and praise for the good that can be found in so many, especially in unsung heroes in education and healthcare. We can all contribute to making others feel worthy and appreciated by giving genuine thanks when deserved. Phillip and I believe that a lack of appreciation, especially in the public sector, contributes hugely to the mental health problems so common in society today.”
Sandie and Phillip Curtis, co-Founders of TAP

Our Impact

Since TAP’s social thanking platform was launched in January 2019, it has already made a positive impact on society, with a focus on supporting keyworkers in the healthcare and education sectors.
TAP is committed to creating a positive world where giving and receiving thanks is the norm not the exception.
Here’s what TAP’s community has to say about its impact on those working within healthcare and education, especially given that both sectors face similar challenges around staff recruitment, recognition and retention.
TAP is committed to creating a more positive world where giving and receiving thanks is the norm not the exception by making it easier to thank the Unsung Heroes in education and healthcare.
You can read more of our Success Stories here and in our Media Centre.